ProMarketingStore — Marketplace & Pricing Model¶
The "Prompt Campaign" Service Model¶
Marketers on ProMarketingStore sell campaign-as-a-service — clients describe their goal, the marketer uses AI to plan and execute, then oversees the results. One marketer can manage 10-20 clients simultaneously because AI handles 80% of the work.
How it works for a MARKETER (seller):¶
1. Marketer creates a service listing:
- "30-Day SaaS Launch Campaign — AI-powered, human-managed"
- Sets price: $299/mo (or $49 for a content calendar only)
- Defines scope: "60 social posts, 5 emails, 2 blog outlines, weekly report"
2. Client buys the service:
- Pays monthly or per-project
- Connects their social accounts (OAuth)
3. The execution:
- AI generates content strategy from client's brief
- Marketer reviews/edits AI output (20 min vs 4 hours traditional)
- Content queued in calendar
- Posts go out on schedule (cron workers)
- Analytics tracked automatically
- Marketer sends weekly report with AI insights
4. Ongoing:
- AI adapts based on what performs
- Marketer adjusts strategy monthly
- Client sees dashboard with metrics
Service tiers marketers can offer:¶
| Service | What client gets | Typical price | Marketer time | AI does |
|---|---|---|---|---|
| Content Calendar | 30 days planned, no posting | $29-49/mo | 30 min | 90% |
| Social Autopilot | 60 posts/mo, scheduled + posted | $99-199/mo | 2 hrs/wk | 85% |
| Full Campaign | Strategy + content + posting + analytics | $299-499/mo | 4 hrs/wk | 75% |
| Launch Package | 30-day launch: posts + emails + PR | $499-999 (one-time) | 8-12 hrs | 70% |
| SEO Content | 4 blog posts/mo, keyword-optimized | $199-399/mo | 3 hrs/wk | 80% |
| Email Sequences | 5-email drip campaign | $99-199 (one-time) | 1-2 hrs | 85% |
| Prompt-Only | AI generates, no human oversight | $9-19/mo | 0 | 100% |
The math for marketers:¶
Traditional freelance social media management: - 10-15 hours/week per client - $500-1500/mo per client - Max 3-4 clients = $2000-6000/mo
AI-assisted on ProMarketingStore: - 2-4 hours/week per client (AI handles content creation) - $199-499/mo per client - Can handle 10-20 clients = $2000-10000/mo - Same revenue, 3x less time (or 3x more clients)
Campaign types with pricing:¶
1. "Set It and Forget It" — Social Autopilot ($99-199/mo)¶
What the AI does:
- Generates 60 posts/mo (2/day) tailored to client's brand voice
- Schedules at optimal times per platform
- Adds relevant hashtags
- Tracks engagement
What the marketer does:
- Reviews AI output weekly (20 min)
- Flags/edits any off-brand posts
- Sends monthly performance summary
- Adjusts strategy quarterly
Client gets:
- Consistent social presence
- Monthly analytics report
- Direct chat with marketer for questions
2. "Launch My Product" — One-time Campaign ($499-999)¶
Week 1: Strategy
- AI generates: positioning, messaging, channel plan
- Marketer reviews and refines
Week 2-3: Content Creation
- AI generates: 40 social posts, 5 email sequence, landing page copy, PR pitch
- Marketer edits, approves, schedules
Week 4: Launch
- Posts go live across all channels
- Emails sent to list
- Marketer monitors and adjusts in real-time
Post-launch: Report
- Performance dashboard
- What worked, what didn't
- Recommendations for next steps
3. "Grow My Audience" — Ongoing Management ($299-499/mo)¶
Monthly cycle:
1. AI analyzes last month's performance
2. AI proposes next month's content themes
3. Marketer approves/adjusts strategy
4. AI generates all content
5. Marketer reviews (2 hrs)
6. Content published on schedule
7. Weekly analytics check (30 min)
8. Monthly strategy call with client (30 min)
Total marketer time: 4-5 hrs/week
Revenue split:¶
Client pays: $299/mo for Full Campaign
→ Marketer gets: $269.10 (90%)
→ Platform gets: $29.90 (10%)
PLUS client pays: $9/mo platform subscription
→ 100% to platform
How the platform makes money:¶
| Revenue stream | Amount | Who pays |
|---|---|---|
| Client subscription | $9/mo | Client |
| Marketplace fee | 10% per transaction | From marketer payout |
| Social posting credits | $0.001 per post (after free tier) | Client |
| Analytics premium | $4/mo add-on | Client |
| Featured listing | $29/mo | Marketer (optional) |
Platform economics:¶
| Metric | At 50 marketers | At 500 marketers |
|---|---|---|
| Avg clients/marketer | 8 | 6 |
| Avg monthly value/client | $199 | $149 |
| GMV (monthly) | $79,600 | $447,000 |
| Platform revenue (10%) | $7,960 | $44,700 |
| Subscriptions | ~$3,600 | ~$27,000 |
| Total monthly revenue | ~$11,560 | ~$71,700 |
For the CLIENT (buyer):¶
What they pay:¶
Option A: Self-Service ($9/mo) - AI content generation (unlimited with own API key) - Calendar + scheduling tools - Analytics dashboard - Domain finder - All free tools enhanced
Option B: Hire a Marketer (marketplace) - Monthly retainer OR per-project - Human strategy + AI execution - Regular reporting - Direct chat access
Option C: Autonomous Campaign ($29/mo add-on) - AI runs everything automatically - No human marketer - Monthly AI-generated report - Good for solopreneurs who just want consistent posting
Client dashboard:¶
┌───────────────────────────────────────────┐
│ My Marketing Dashboard │
│ │
│ Active Campaign: "Q3 Product Launch" │
│ Managed by: Sarah Chen (Social Expert) │
│ │
│ This Month: │
│ ┌─────────┬──────────┬─────────┬────────┐ │
│ │ Posts │ Reach │ Engage │ Leads │ │
│ │ 47 │ 12.3K │ 4.2% │ 89 │ │
│ └─────────┴──────────┴─────────┴────────┘ │
│ │
│ Upcoming: │
│ • Tomorrow 9am — LinkedIn post (scheduled) │
│ • Wed 12pm — X thread (AI draft ready) │
│ • Thu — Email #3 in welcome sequence │
│ │
│ [Chat with Sarah] [View Calendar] [Report] │
└───────────────────────────────────────────┘
Key Differences from PAS Model¶
| Aspect | PAS (Apps) | PDS (Design) | PMS (Marketing) |
|---|---|---|---|
| What's sold | App development | Design assets | Campaign execution |
| AI role | Writes code | Generates visuals | Creates content + posts |
| Delivery | Deployed app | SVG/PNG/PDF files | Published posts + reports |
| Ongoing? | Sometimes (maintenance) | Usually one-time | Yes (monthly retainer) |
| Client interaction | Chat with PO agent | Shared design session | Dashboard + chat |
| Success metric | App works | Client loves the design | Engagement + growth |
| Recurring revenue | Low (mostly one-time) | Medium (brand evolves) | High (monthly management) |
The PMS advantage: RECURRING REVENUE¶
Design is mostly one-time (logo done = done). Marketing is inherently recurring — you need fresh content every month, ongoing posting, continuous optimization. This makes PMS the strongest revenue model:
- Client signs up → stays for months/years
- Marketer builds relationship → upsells
- Platform grows → more marketers → more clients → flywheel